Marketing

Maximizing The Power Of Marketing

We offer you extensive strategic and tactical marketing, sales support and lead generation capabilities. We are on the leading edge of electronic communications and customized direct marketing that immediately connects end users with specific sales channel partners and even specific salespeople.

Our company business model also significantly reduces your marketing expense because BMG charges only for its time and does not derive any income from outside production mark-ups or advertising commissions. This drives BMG to make recommendations based on potential results versus potential income. Due to our market focus, we are also able to bundle advertising and other activities for our clients wherever possible to share the costs. BMG’s primary goal is to stretch your marketing budget as far as possible with intelligent, streetsavvy, cost-effective efforts, such as:

• Marketing strategy, plans and budgets specifically designed to support the sales strategies and tactics.
• Brand marketing strategy and tactics.
• Electronic e-mail and print advertising, promotion, direct marketing, trade show/ event development and marketing.
• Web-cast marketing, communications, announcements and sales training.
• New and revised Web sites, updates, protected sales channel portals, optimizations, Q&A lead response and sales channel marketing packages.
• Corporate, sales and product support literature.
• Customized dealer/channel marketing; leads go directly to dealer/salesperson.
• Training presentations (Web-based or traditional).
• New product launch strategy, tactics, targets, budgets and execution.
• Client Web forums for internal communication.
• Trade press PR programs: news and product, customer case studies and placement, show-related publicity.
• Web-based auctions and e-commerce.
• Used equipment and parts sales/marketing strategies.

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